What Is Amazon Prime Day & When is Amazon Prime Day Of 2023

Amazon’s annual fire-cracker sale is around the corner. Pitched as Amazon‘s “holiday of savings,” it gives Black Friday, Walmart, and other rivals, a run for their money. Here’s what you need to know, including when it is, the best deals to expect, and tips and tricks on how to master Prime Day of 2023.

What is Amazon Prime Day?

As an ode to Amazon’s flourishing in the market and marking its 20th anniversary, in 2015 Amazon introduced a full day of sales on Amazon.com. The company offered deep-pocketed discounts on Amazon-branded products as well as tens of thousands of other items from third-party sellers. This entire event dating back to 2015, called Prime Day, was a ravishing success. From 2015 onwards, Amazon has turned “Prime Day” into an annual sales extravaganza.

When is Amazon Prime Day 2023?

Prime Day was held on Tuesday, July 12. 2022 and Wednesday, July 13. 2022 this year. But, we think that Amazon Prime Day 2023 will take place in June or July.

If you’re on the hunt for valuable bargains, it is important to note for further years to come that Amazon’s multi-day sales event usually happens in summer, though in 2020 it was pushed to October. For reference, in past years, Prime Day occurred on the following dates: 

1. July 15, 2015 (Wednesday): Lasted 24 hours

2. July 12, 2016 (Tuesday): Lasted 24 hours

3. July 11 (Tuesday) to July 12, 2017 (Wednesday): Lasted 30 hours

4. July 16 (Monday) to July 17, 2018 (Tuesday): Lasted 36 hours

5. July 15 (Monday) to July 16, 2019 (Tuesday): Lasted 48 hours

6. Oct. 13 (Tuesday) to Oct. 14, 2020 (Wednesday): Lasted 48 hours

7. June 21 (Monday) to June 22. 2021 (Tuesday): Lasted 48 hours

Where will Prime Day 2023 be available?

Prime Day is available to Prime members in the US, UK, UAE, Spain, Singapore, Netherlands, Mexico, Luxembourg, Japan, Italy, Germany, France, China, Canada, Belgium, Austria, Australia, Turkey, and Brazil. Anyone can start a free 30-day Prime trial.

Prime Day, as the name suggests, is aimed at Amazon Prime subscribers. The service costs $119 per year (or $12.99 per month, but students are offered 50% off and there’s a 30-day free trial. Prime gives Amazon shoppers a few distinct advantages, which include free one- or two-day shipping on most items, as well as access to other Prime services like Prime Video, Prime Music, Prime Pantry, Prime Now, etc.

If you’ve never subscribed to Prime, you can get a free one-month trial. We recommend you sign up stat – as soon as possible so you’re able to shop Prime Day early deals during your trial period. You can always cancel your subscription before your trial period comes to an end.


Disclaimer: We’re highlighting the prices we expect, naturally, they are not guaranteed. We’re making highly educated, knowledgeable guesses from our experience. These prices come from an enormous amount of research, both from previous Prime Day events and other Amazon deals.

Mr. Chips
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